Big Leaf
Big Leaf is an organic supplement company founded in 2015. They produce locally-grown plant powders for the sports and fitness industry, offering a clear value proposition in a competitive wellness space.
The objective here was to deliver a fresh, engaging Amazon and e-commerce experience that truly reflects the core values of Big Leaf. Leveraging our data-driven insights on consumer behavior and conversion metrics, we ensured the principles of health, performance, and sustainability were front and center, creating a strong visual impact across all digital touchpoints.
Big Leaf wants their users to learn about the company background before being directed through a clear sales funnel to purchase. We applied AI-harnessing tools to optimize the customer journey and product listings, putting the company's value proposition at the forefront and ensuring visual and technical consistency across all platforms, driving measurable growth.
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